We're a B2B SaaS PPC Agency Based in London

Paid advertising can help take a companies lead generation numbers to a new level when done well. We help B2B SaaS & technology companies implement efficient & effective paid strategies that don't churn through your budget.

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B2B SaaS PPC & Paid Social Strategies Based On Efficiency

Our team of experts specialise in designing and executing PPC and Paid Social strategies for B2B SaaS companies from start-up stage to large enterprises. We spend extra-time to understand your business and focus on an efficient use of your budget first and foremost.

Efficiency & Execution

Same Strategy, Better Execution.

We believe quality comes from execution. Most digital marketing strategies and tactics are well known and documented. The difference comes in efficient, relentless execution.

Our Services

Scale predictably

One of the most important aspects of running paid campaigns is the ability to able to predict the number of conversions based on your investment.

Pay Per Click

Pay per click campaigns are a great way to scale your lead generation in a predictable way. Calculate the cost per lead.

Paid Social

We utilise social platforms to ensure we reach potential buyers at every stage of their buying journey.

B2B SaaS Specific

Our paid media campaigns are designed based on our experience running them for hundreds of B2B SaaS companies.

360 Campaigns

We used to run campaigns that span all aspects of a buyer journey from awareness through to decision and also retentino.

Retargeting

Retarget website visitors that didn't convert when they are on social platforms like LinkedIn and TikTok for a second bite at the cherry and stay top of mind.

Intent-based

Utilise intent based strategies that priotise high-intent buyers for conversions and low-intent buyers for brand awareness and brand marketing campaigns.

Working with us

Understanding you

It sounds stupid to mention but many agencies don't spend enough (or any) time trying to understand clients businesses. We embedded ourselves in our clients business to ensure we completely understand the context.

Honesty First

We'll always be honest about the prospects of any digital campaign with us. We'll always give you open and honest advice on whether we think we can help and what we think is best for you.

Transparent reporting

We try to be as transparent with our reporting as possible so you feel like you know everything that is going on and where the companies money is going.

Two-way street

We need some things from you to make campaigns a success, this can sometimes mean some data on average deal size, number of leads or conversion rates. It's all to try and make sure we do the best job possible.

Senior Strategists

When you work with Team4 you are working with a senior B2B digital marketing strategist with in-house and agency experience. This ensures everyone gets the service they deserve.

Cash, money

That's our end goal (for you)...we want drive those dollars. That is the whole point of digital marketing. Increase traffic, increase leads, increase customers and increase the revenue generated by your lovely company.

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Learn

The 8 Laws of B2B Tech Marketing

Over time we've learnt there are a few common themes running through successful B2B Tech Marketing strategies, so like every other content producer out there we created a list, enjoy.

The 8 Laws of B2B Technology Marketing

Platform Specialisms

Working in digital marketing means coming across the same technology again and again. Because of this we have gained a lot of experience in some key pieces of technology.

Google Ads

Google Ads is one of the most popular channels for B2B marketers. We help companies setup Google Ads for the first time and also optimise and improve on existing campaigns.

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Webflow

Webflow is a 'no-code' website builder which requires little to know development experience. We use webflow to build websites and can help create great B2B sites.

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Google Analytics

Used by all, mastered by not many. We help companies setup and configure GA correctly to track things like web conversions & traffic changes over time.

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Real Results

Don't worry, we've done this before. We've grabbed some screenshots from a sample of our work so you can the actual numbers and metrics behind our success.

+1,838 increase in Google rankings within one month

Using our content-led approach and because of the existing high domain authority we were able to get on to page one within 1 month and saw and overall huge boost in rankings

£2m+ in pipeline generated through a new SEO website & content creation

We built this SEO focused website for a leading tech agency. From an increase in search rankings our client saw an increase in organic lead generation and eventually added over £2 million to their pipeline.

1,300% increase in organic conversions

By rebuilding their website and then executing a content-led SEO strategy we helped this B2B SaaS start-up rocket their web traffic and their inbound lead generation numbers within a year.

Help at every stage of growth

We have the benefit of the experience working with companies from start-ups to large listed enterprises. Having this knowledge means we have a better understanding of the journey a company goes through and the challenges faced at each stage.

"Team4 are ideal partners for B2B companies that are looking to optimise and implement best-in-class digital marketing operations & strategies. You won't be dissapointed."

Olly Phillips, Head of Digital
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